![]() ![]() ![]() Personally, I really enjoyed hearing about Iger’s negotiations with iconic leaders like Steve Jobs, George Lucas and Rupert Murdoch. Iger is truly taking us along for the ride and describing the relationships that shaped him most. (Believe it or not, he actually began his career as a local TV weatherman!) This isn’t a book of business lectures. In The Ride of a Lifetime, Iger shares the story behind how he became the CEO of Disney. Robert Iger brought it into the global digital era in the 2000’s.Michael Eisner revived it in the 1980’s, and. ![]() Walt Disney started the animation company in the 1920’s,.How did Disney become such an important company? With the right strategy, some good luck, and-most of all-great leadership. ![]()
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